Content Marketing Associate
About the role
As the first content marketing hire at DraftWise, you’ll own and execute the day-to-day content marketing strategy. You will work closely with our Marketing Lead to deliver high-caliber content (blog posts, social posts, infographics, white papers, etc.) and drive awareness and conversation within the legal community through social media and events. This person will be responsible for the development of some of our most important sales collateral and visuals, so a keen eye for B2B enterprise design is critical.
Responsibilities and projects will include:
Helping to grow the DraftWise blog through SEO best practices, sourcing and coordinating guest authors, and ensuring we stay on top of our content calendar
Producing eye-catching and informative content for DraftWise social media accounts
Engaging with our buyers through the DraftWise social channels, and expanding our online presence in online industry communities.
Anticipating content needs of the sales and customer success teams and supporting the creation of decks, one-pagers, white papers, and training materials.
Attending and staffing various industry conferences and online events
… and more! This is a role with lots of room for growth.
We are a small team and expect all members to help flexibly wherever the company needs them the most - if you have an idea of what DraftWise needs, we want to empower you to pursue that project. You will have broad ownership over your initiatives, the ability to shape our culture as we grow, and flexibility over your schedule.
The marketing team is based out of our NYC office, but we are open to a remote hire.
What we value
Strong communication skills in an open environment.
Cultivating an environment of trust through well-intentioned feedback.
The ability to work independently and make decisions with minimal supervision.
Interest in working in a dynamic environment with dynamic objectives.
About You
Exceptional communication skills with an emphasis on building trust
2+ years of content marketing and social media experience, preferably with a B2B SaaS product
A strong track record of developing successful marketing and sales enablement content, and executing amplification campaigns
Experience supporting conference activations, as well as both large-scale and intimate in-person and virtual events
A knack for telling compelling stories with data and insights
Experience collaborating with product, sales, and customer success teams
Proficiency with Figma, Canva, Webflow, and similar marketing and design tools
Experience working at a seed-stage startup is a plus!
Curious, proactive, and eager to take on new challenges
Experience developing and editing video content for social platforms is a plus
What we offer
All-remote work style, anywhere in the US.
Equity plan
Competitive salary
Private medical care
A new laptop and a work-from-home stipend for necessary accessories
Generous PTO / sick leave
About DraftWise
DraftWise is building an innovative knowledge platform for the legal industry. Our core product unlocks for the first time the years of historic legal contracts that firms have negotiated for their clients. We use the latest in data management, machine learning and language analytics to help lawyers and legal professionals write better, safer contracts.
Our founding team is composed of former Palantir and Google engineers and an experienced lawyer from a top global law firm. Our highly talented team is designed to focus on building and delivering the best product in the industry, with the engineering, product and customer expertise to fulfill this promise. We are a fully remote company, though offer the option to cowork in our major cities in the US and Europe. Our global culture means we hire only the best from around the world and value people who are respectful of their colleagues, who support each other to achieve our shared goals and who pride themselves on delivering high-quality work.
While an early stage company, we are backed by Y-Combinator and well-known VC funds and are generating revenue from some of the biggest names in the industry, members of the important Vault 10, Magic Circle, AMLAW 100 and other rankings of law firms. Our company is growing extremely fast, with customers across multiple countries and more to come.